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November 18, 2024

Microsoft Ignite 2024 | All details and news

November for Microsoft is synonymous with gathering at one of its flagship events to share new services, launch new products, and launch new tools. Microsoft Ignite is just around the corner and we at Plain Concepts have traveled there to tell you all the details of this edition. Check it out!

What is Microsoft Ignite?

Microsoft Ignite is the technology giant’s largest annual event focused on technology professionals and developers from around the world. Each year it brings together an average of 350,000 digital attendees and 4,000 in person. It is the moment when new tools, initiatives, and services are announced to continue advancing in the digital transformation in which we are immersed.

Microsoft Ignite is a meeting for professionals who want to face and prepare for current and future challenges, anticipate the needs of their customers, and improve their lives through technology.

When and where is Microsoft Ignite 2024?

Microsoft Ignite 2024 will be held in a hybrid format from November 18 to 22 in Chicago, Illinois. For those unable to travel to Chicago, all sessions and keynotes will be available online and free of charge.

  • Online format: from November 19 to 21
  • On-site format in Chicago: from November 18 to November 22

This year’s main theme is to discover how to protect and govern AI and create a security-first culture with end-to-end security. It will be hosted by Microsoft security leaders, and will as presenting a unique opportunity to network with other security professionals, partners, and technology enthusiasts. Security professionals of all levels can join interactive labs, workshops, keynotes, technical sessions, demonstrations, and more, led by Microsoft security leaders and experts.

This year will again feature such well-known personalities as company CEO Satya Nadella, and big names like Scott Guthrie, Scott Guthrie, Judson Althoff, Nicole Dezen, Nick Parker, Charlie Bell….

With a slightly different organization from previous years, the event will be divided into several parts:

  • Sessions: the latest innovations for AI-driven transformation, divided into keynotes, general sessions, expert presentations, and demos.
  • Connections: the time to connect with other experts through the Microsoft showcase, community, and partner program.
  • Learning: there is also space to get certified and independent learning with Labs, certifications, and Microsoft Learn.

In fact, this year, the new Microsoft Ignite Security Forum will take place on Monday the 18th. This exclusive pre-day event is designed for security leaders who are primarily responsible for the security of their organizations. The Microsoft Ignite Security Forum is for businesses of all sizes to hear from Microsoft security experts on security threat intelligence insights, learnings, and trends. It’s also a good opportunity for customers to get a sneak peek at in-depth discussions on cybersecurity and information about its Secure Future Initiative.

Microsoft Ignite 2024 Agenda

This year’s agenda will be organized as follows:

Monday 18th

  • Microsoft Ignite Security Forum
  • Lab sessions: “Protect your data estate for a Copilot implementation for M365” and “AI Red Teaming in practice”

Tuesday 19th

  • Keynote from Satya Nadella
  • Security Overview Session – Microsoft Security’s top business and engineering leaders will share an overview of how these most exciting innovations help put security first and better position organizations in the age of AI
  • Breakout, networking, and learning sessions

Wednesday 20th

  • Working, networking, and learning sessions
  • Secure the Night Party

Thursday 21th

  • Working, networking, and learning sessions.
  • Closing ceremony

Satya Nadella’s Keynote

Nadella and Microsoft’s Commitment to AI

Satya Nadella opened Ignite 2024 by reaffirming Microsoft’s unwavering focus on the transformative power of AI. He emphasized that AI’s value is delivering real-world outcomes such as business growth, improved efficiency, and operational leverage. Central to this vision are Microsoft’s three AI platforms: Copilot, Copilot Devices, and the Copilot AI Stack, which collectively aim to integrate cutting-edge technology seamlessly into workflows and operations. Nadella dismissed concerns about AI scalability plateauing, instead suggesting that AI advancements are accelerating every six months—outpacing even Moore’s Law.

Security in the AI Era

Microsoft placed significant emphasis on security, a pressing issue given the past year’s challenges. Nadella highlighted updates to Purview, a key tool for managing data governance in the AI age. Features like malicious intent detection, prompt injection prevention, and protection against misuse of sensitive materials address growing concerns around AI safety. These advancements come alongside organizational changes, such as linking security goals to employee performance and executive compensation, as part of the Secure Future Initiative (SFI). These steps reflect Microsoft’s commitment to a robust security posture as it navigates the complex digital landscape.

The Evolution of Copilot

While Copilot remains a productivity game-changer, it has evolved to become an extensible platform enhanced by task-specific agents. These agents—like the Facilitator Agent for Teams, which provides real-time meeting insights, and the upcoming Interpreter Agent, enabling real-time translation—represent a refined approach to AI assistance. This evolution is about tailoring Copilot to deliver greater precision, foster collaboration, and ultimately help organizations track and maximize their return on investment (ROI) with AI solutions.

Copilot Devices and the Hybrid Work Revolution

Microsoft showcased its Copilot PCs, a new class of devices optimized for hybrid and remote work. These cloud-connected systems combine distributed computing power with AI-driven capabilities. Among the highlights is Microsoft Link, a compact device designed to connect users to a cloud-based Windows desktop, particularly enhancing shared workspaces and collaboration. The momentum and adoption of these devices signal their potential to redefine workplace productivity and remote work dynamics.

AI as Microsoft’s Central Mission

Nadella made it clear that AI is not just a tool but the core of Microsoft’s mission to empower every person and organization to achieve more. He spotlighted the company’s efforts to train over 23 million people in AI and digital skills, showcasing how these advancements are already changing lives. This broader focus on education and empowerment underscores Microsoft’s vision for an AI-driven future that is accessible to all.

Summary of Highlights from Microsoft Ignite 2024

1. Innovations in Artificial Intelligence Applied to Work

New Personalized Agents for Microsoft 365

Microsoft presented specialized agents in Microsoft 365 Copilot that simplify routine tasks and manage complex business processes. The most notable ones include:

  • SharePoint Agents: Facilitate access to specific information in SharePoint, helping employees make more informed decisions. Now generally available.
  • Self-Service Employee Agent: Automates responses and common tasks related to workplace policies, such as leave requests or payroll information. Currently in preview.
  • Facilitator Agent: Optimizes collaboration in Teams meetings and chats by creating real-time notes and contextual summaries (in preview).
  • Interpreter Agent: Enables real-time translations in Teams in up to nine languages, with personalized voice simulation. Available in preview by early 2025.
  • Project Management Agent: Automates the creation and supervision of projects in Planner, including task assignment, tracking, and status reporting. In preview.

Copilot Studio: Tools to Create and Personalize Agents

Copilot Studio, now in preview, allows users to design autonomous agents with advanced capabilities such as:

  • Autonomous Agents: Perform tasks automatically based on events, without requiring continuous interaction.
  • Template Library: Offers predefined templates for common scenarios such as leave management or sales acceleration.

New Integrations in Azure AI and Copilot Studio

Key updates expanding functionality include:

  • Microsoft 365 Agents SDK: A tool to develop scalable, multi-channel agents integrated with Teams, Copilot, and the web.
  • Azure AI Foundry Integrations: Access to Azure’s AI model catalog with support for advanced customization.

New Features in Copilot Studio

Microsoft has also introduced capabilities such as:

  • Image Upload and Analysis: Agents can analyze images to answer questions in contexts like customer support or sales.
  • Voice-Enabled Agents: Creation of voice-enabled experiences for applications and websites.
  • Knowledge Tuning: Improved agent responses through the addition of new knowledge sources and real-time adjustments.

2. Opportunities in AI


Strategic Partnership Between Microsoft and C3 AI

Microsoft and C3 AI have announced a new strategic partnership aimed at accelerating the adoption of enterprise artificial intelligence (AI) solutions. This agreement combines C3 AI’s native enterprise AI software, including C3 Generative AI, with Microsoft’s expansive and robust Azure ecosystem. Key goals of the partnership include:

  • Supply Chain Optimization
  • Production Optimization
  • Predictive Maintenance
  • Government Efficiency
  • Environmental, Social, and Governance (ESG) Compliance
  • Energy Management

Microsoft will be the preferred cloud provider for C3 AI solutions, while C3 AI will be the preferred provider of enterprise AI software applications on Azure. This collaboration will focus on product innovation, integration, joint marketing, and customer support to drive enterprise AI adoption across industries.

Since their first partnership in 2018, both companies have worked together to deliver large-scale enterprise AI solutions for some of the world’s largest organizations. This new agreement will also make the complete suite of C3 AI’s enterprise applications available in the Microsoft Commercial Cloud portal, improving customer access.

Study on Generative AI ROI

In collaboration with IDC, Microsoft presented a new study titled The Business Opportunity of AI, which highlights the enormous return on investment (ROI) potential for companies investing in generative AI solutions. Key findings include:

  • Leading companies in generative AI adoption achieve ROI of up to 10 times their investment.
  • Each dollar invested in generative AI yields an average return of $3.70.
  • Increased Generative AI Adoption: From 55% in 2023 to 75% in 2024.
  • AI deployments deliver value in less than 13 months, with implementations averaging 8 months.
  • In the next 24 months, organizations are expected to develop custom applications for specific industry use cases.
  • Sectors with the highest ROI in generative AI include financial services, media and telecommunications, mobility, consumer goods, energy, manufacturing, healthcare, and education.
  • The primary use of AI today is to enhance productivity, but there is a growing focus on functional and industrial use cases.

3. Updates in Azure


Azure AI Foundry: A Platform for the Next Generation of AI Applications and Agents

Azure AI Foundry provides a centralized platform for designing, customizing, and managing large-scale AI applications and agents. It combines existing Azure AI models, development tools, and security solutions. Key updates include:

  • Azure AI Foundry SDK (preview): Enables customization, testing, and management of AI applications with pre-built templates, integration with tools like GitHub and Visual Studio, and enterprise-level controls.
  • Azure AI Foundry Portal (formerly Azure AI Studio): Offers a visual interface for discovering, evaluating, and managing AI models, optimizing resource utilization.
  • Azure AI Agent Service (preview): Allows developers to orchestrate and scale enterprise agents with features like private networks and dedicated storage.

Model Personalization with Strategic Collaborations

Azure expands its ecosystem with partners like Weights & Biases, Gretel, Scale AI, and Statsig to enhance the personalization of AI models in Azure OpenAI Service. Key contributions include:

  • Weights & Biases: Tracking, evaluation, and optimization of models like GPT-4.
  • Gretel and Scale AI: Addressing data bottlenecks and preparing models for specific use cases.
  • Statsig: Dynamic configuration and experimentation to optimize AI applications.

Governance and Compliance in AI Workflows

Azure enhances risk management and compliance capabilities:

  • AI Reports: Help teams demonstrate production readiness and facilitate audits.
  • Risk Assessments for Image Content: Extend existing evaluations to cover multimodal interactions.

Resources for Large-Scale AI Adoption

Two new tools are available to help organizations implement AI responsibly:

  • Cloud Adoption Framework for AI: A guide to deploying AI workloads in production.
  • Azure Well-Architected Framework for AI: Helps meet functional and non-functional requirements for AI workloads.

Innovations in Azure Infrastructure

Azure Local, a new solution powered by Azure Arc, allows customers to operate critical workloads from distributed locations, including disconnected scenarios. New features include:

  • Azure Boost DPU: A processing unit designed to enhance performance and efficiency.
  • Azure Integrated HSM: Enhances overall infrastructure security.

4. Updates in Microsoft Edge


Microsoft Edge Management Service: Simplifying Browser Management

Microsoft Edge now includes enhanced management features through the Microsoft 365 Admin Center, streamlining enterprise security and control. Key updates include:

  • Secure Password Deployment:
    • IT administrators can deploy shared passwords securely to specific users.
    • Users can log in to websites without viewing or directly accessing passwords.
    • Reduces risks associated with shared passwords via emails, chats, or paper.
    • Available for Microsoft 365 Business Premium, E3, and E5 customers.
  • Deployment in Intune:
    • Allows the application of browser policies in both cloud and Intune environments.
    • Enhances user security and simplifies workflows.
    • Recommended as the primary tool for managing Edge in enterprise environments.

Scareware Blocker: Protection Against Online Scams

A new blocker in Microsoft Edge protects users from online scams that use scare tactics to obtain sensitive data. Key features include:

  • Detects fraudulent messages like “Your computer is infected, click here” and alerts users.
  • Powered by AI, it continuously improves detection capabilities through user feedback.
  • Provides a critical layer of defense against increasingly sophisticated cyberattacks.
  • Available in preview for both consumer and commercial customers in the coming months.

5. Updates in Industry and Azure IoT


AI Models Tailored for Industry-Specific Use Cases

Microsoft, in collaboration with strategic partners, is introducing AI models tailored to the specific needs of various industries. Using Microsoft Cloud and Phi language models, these solutions aim to transform processes and accelerate business outcomes. Notable examples include:

  • Bayer:
    • L.Y. Crop Protection model is available in the Azure AI catalog.
    • Assists agronomists and farmers in decision-making, advancing agronomic knowledge, and regulatory compliance for crop protection.
  • Cerence:
    • CaLLM Edge model for digital assistants in vehicles.
    • Enables in-car controls, such as adjusting air conditioning, even with limited or no connectivity.
  • Rockwell Automation:
    • FT Optix Food & Beverage model for workers in manufacturing.
    • Helps resolve issues related to assets in the food and beverage sector.
  • Saifr:
    • Four new models focused on regulatory compliance in financial institutions.
    • Notable models: Retail Marketing Compliance, Risk Interpretation, Language Suggestion, and Image Detection.
  • Siemens Digital Industries Software:
    • Copilot for NX X software enables natural language queries and access to technical information to optimize design tasks.
  • Sight Machine:
    • Factory Namespace Manager integrates factory data with corporate systems, optimizing production, supply chains, sales, and finance.

Azure IoT Operations: Accelerating Industrial Transformation

Azure IoT Operations, now generally available, expands the Azure IoT portfolio with services powered by Azure Arc to transform physical operations into digital ones. Key features include:

  • Unified Architecture:
    • Provides a technological and data framework enabling repeatable implementations and AI-enhanced decision-making.
  • Data Processing from Cloud to Edge:
    • Local analytics with processed data transferred to services like Microsoft Fabric and Azure Digital Twins.
  • Collaboration Between Teams:
    • Democratizes data access and enhances collaboration between IT and OT teams.
  • Scalability and Interoperability:
    • Facilitates the integration of digital ecosystems, breaking technical barriers for deeper transformation.

6. Updates in Modern Work


New Features in Microsoft Teams for Global Teams

Microsoft Teams is incorporating tools to facilitate collaboration among international teams by breaking down language barriers. These enhancements include:

  • Multilingual Transcription:
    • Meetings can be transcribed in real-time, supporting up to 51 spoken languages and 31 translation languages.
    • Availability: Next year on desktop, web, and mobile versions of Teams.
  • Live Translated Captions and Transcriptions:
    • Simultaneous translation of captions and transcriptions for multilingual meetings.
  • Intelligent Translated Recaps:
    • Automatic generation of an intelligent meeting summary in the selected translation language.
    • Ability to change the translation language from the Recap tab.
    • Availability: Next year in Teams for desktop, web, and mobile.

7. Updates in Power Platform

New Capabilities in Power Apps for Building Intelligent Applications

These updates, available in preview in December 2024, enable developers to build more advanced and productive low-code applications. Key features include:

  • Iterative Solution Design: With Copilot’s help, developers can define business problems, review proposed requirements and roles, and create iterative solution architectures from a single Power Apps Studio panel.
  • Agent Integration in Apps: A new agent builder allows agents to be directly embedded in applications, using the app’s logic and knowledge to execute tasks autonomously.
  • AI-Powered Record Summaries: Generates rich summary cards with AI, offering the ability to customize prompts within low-code applications.
  • Autofill Forms: Users can populate forms using data from files or emails, saving time on repetitive tasks.
  • Custom Chat: Model-driven applications can now feature custom chats tailored to their needs and capabilities.
  • Snowflake Connector: Enables data transfer between Dataverse and Snowflake, enhancing real-time analytics and providing insights into customer behavior.

New AI and Governance Features in Power Automate

Power Automate will include AI tools and enhancements for automation to make it more intuitive, reliable, and efficient:

  • Document Processing with GPT-4o: Now supports multimodal content (documents and images) to automate processes in emails and documents.
  • Generative Actions: Allows creating flow steps based on natural language. Available in preview in December.
  • Copilot Repair: Recommends solutions for issues in desktop flows (RPA) during execution.
  • Copilot Expression Assistant: Helps create custom expressions based on descriptions and dynamic data.
  • Automation Center: Centralizes management of automation at scale, including service level agreements (SLAs).

Enhancements in Power Pages for Advanced Digital Experiences

New features in Power Pages improve user experience, optimize operations, and offer secure, intelligent solutions, including:

  • Agent-Enabled Workflows: Users can enhance their digital portals with autonomous agents.
  • AI Insights in Lists: Generates actionable analytics using AI to improve content alignment and engagement.
  • Copilot for Websites: Supports structured FAQs and application lifecycle management.

Power Platform Admin Center

The updated admin center offers a smarter experience for managing security and governance at an enterprise scale:

  • Enhanced Visibility: Dedicated pages to manage assets, explore resources, and optimize licenses and latency.
  • Updated Security Page: Provides personalized recommendations and controls to improve security.

8. Updates in Security

Microsoft Security Exposure Management

Microsoft Security Exposure Management offers a unified experience that enables security leaders to effectively assess and reduce exposure to cyber threats. It includes:

  • Attack Surface Management: Visualization of complex relationships between digital assets and discovery of critical attack paths.
  • Attack Path Analysis: Scenario modeling, impact analysis, and vulnerability assessment across on-premises, hybrid, and multi-cloud environments.
  • Unified Exposure Insights: Automated metrics for security initiatives aligned with business needs and regulatory compliance.

Microsoft Purview: Data Security

Insider Risk Management: New capabilities to identify internal risks associated with the use of generative AI applications:

  • Detects risky activities such as sensitive prompts or responses generated with confidential information.
  • Integrates with Microsoft Defender XDR for deeper analysis.
  • New compliance metrics to identify malicious activities.

Data Loss Prevention (DLP): New functions to prevent sharing sensitive information with Microsoft 365 Copilot:

  • Policy configurations to restrict processing of files labeled as confidential.
  • Risk AI usage indicators to detect activities like prompt injection or unauthorized responses.

Unified Catalog: Improves data governance through:

  • Data quality scans for platforms like Microsoft Fabric, Databricks, and Snowflake.
  • Metadata publishing to OneLake for advanced analysis with Power BI.

Microsoft Security Copilot

New capabilities powered by generative AI to improve threat response and management:

  • Natural language assistance: Allows security teams to discover and mitigate data risks faster.
  • DLP Policy Summaries: Gap analysis and recommendations to improve security posture.
  • eDiscovery Case Summaries: Optimizes legal case management.

Intune

Expanded functionalities in Intune for endpoint administration and security:

  • Hardware inventory: Expanded support for iOS, Android, macOS, and Linux devices.
  • Advanced analytics: Real-time visibility into device performance to identify issues before they generate support tickets.
  • Copilot in Intune: Integrated AI for assistance with common endpoint management tasks.

Microsoft Defender

Defender for Cloud: Strengthens container and API security through:

  • Continuous scanning in CI/CD pipelines and private registries like Docker Hub.
  • Security posture analysis of APIs with recommendations to minimize risks.

Defender for SMBs: Improvements to protect small and medium-sized businesses:

  • Integration with Huntress to protect accounts and users through MFA and conditional access policies.
  • LLM models in Defender for Office 365 to detect advanced email compromise attempts.

9. Updates in Windows


Console Support for Microsoft Teams Rooms on Touchscreen Devices

Starting in 2025, Microsoft Teams Rooms on Windows will allow users to control the application on devices like Surface Hub 3 via a certified console instead of the touchscreen. Maxhub will be the first certified hardware manufacturer.

Enhanced Windows Search

Windows Search will be updated with AI capabilities to search local files and OneDrive using descriptions, eliminating the need to remember exact names. It will first be available in the Insider Program for Copilot+ devices with NPU and expand to Windows 365 Cloud PCs in 2025.

New Features in Windows 365 and Azure Virtual Desktop

  • Windows 365:
    • Shared mode in Windows 365 Frontline for quick, secure tasks.
    • Mixed reality compatibility on Meta Quest devices.
    • Default disabling of RDP port (3389) on new Cloud PCs.
  • Azure Virtual Desktop:
    • Integration with third-party app management solutions like App-V and MSIX.
    • Optimized host pool management in preview.
    • Renamed to Azure Virtual Desktop for Azure Local.

Final Takeaways

Microsoft Ignite 2024 reaffirmed the company’s leadership in AI innovation, security, and hybrid work solutions. From the evolution of Copilot to groundbreaking devices and a strong focus on cybersecurity, the event highlighted Microsoft’s role in shaping the digital transformation landscape.

Elena Canorea
Author
Elena Canorea
Communications Lead